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About Us



Principal Capital Public Company Limited (“Company”) was originally incorporated under the name “Metrostar Property Company Limited” to engage in the residential property development business. 


The Company was listed on the Stock Exchange of Thailand. 


Following a change in the shareholding structure, the Company was renamed Principal Capital Public Company Limited. 


The Company acquired shares of Principal Health Care Company Limited (“PRINH”) (originally Alliance Medical Asia Company Limited) which was operating a private hospital business, with four network hospitals in three provinces. Two other hospitals were acquired in 


One was Princ Hospital Suvarnabhumi (originally Piyamin Hospital) – which was a large hospital in Samut Prakan Province. 


Princ Hospital Uthai Thani, of which operation had been suspended, and the acquisition was for renovation. Both hospitals opened to provide healthcare services in this Year. Following the acquisitions, the Company’s core business became operating and management of private hospitals, The Company has been determined to expand the Princ Healthcare Hospital network through building new hospitals, forming joint ventures with alliances, and acquiring existing businesses with good potential for renovation and development to upgrade them to offer medical treatment using modern medical technologies. It aims to expand the hospital network to cover all the regions of the country, focusing on provinces with no private hospitals or the provinces with scarcity of medical services. 


The Company changed its sector on the SET from “Property Development” to “Healthcare Services” to be in line with the Company’s policy. 



Six hospitals were added to the network through business acquisition, partnering with the local alliance and greenfield building to expand its network coverage to the northern, northeastern, and southern regions. Three hospitals in the northern region include Sirivej Lamphun Hospital and Princ Hospital Lamphun in Lamphun Province and Pitsanuvej Uttaradit Hospital in Uttaradit Province. Two hospitals in the northeastern region include Princ Hospital Srisaket in Srisaket Province and Princ Hospital Ubonratchatani in Ubon Ratchathani Province. One hospital in the south is Virajsilp Hospital in Chumphon Province. As a result, there is a total of 12 hospitals in the network located in 10 provinces that cover all regions. By the end of 2021, a new subsidiary was established by partnering with Ratch Group PCL. (RATCH) to build a new hospital under the name Princ Hospital Sakon Nakhon. The construction is expected to be complete in 2022 and open for service in the first quarter of 2023.

Vision and Mission


PRINC will become more healthcare focused, invest in healthcare property and be a trusted hospital management organization with emphasis on digitalization and efficiency, while fully utilize the properties we currently own, for the utmost benefits of all stakeholders.


  • To provide professional hospital management services, along with non-medical shared services, to our subsidiary hospitals as well as our partner hospitals.
  • To efficiently operate the hospital, with the use of IT, to deliver the desired outcomes in every perspective including financial, service quality, and customer satisfaction.
  • To strengthen our network of hospitals through partnership and new acquisitions.
  • To develop viable health-related projects to serve potential markets both in our own properties and in new promising sites. 
  • To take part in enhancing the health of the community and creating a sustainable healthy society. 
  • To continually develop our human resources to be competent with up-to-date technology, enhanced with new capabilities, and adaptive to our fast-growing organizations. 
  • To provide service, analysis, design, installation of software that respond to customers’ needs by skillful teamwork to support healthcare service business, the main business of the Company.
  • Determine to develop excellence in service providing of existing hotel and serviced apartment in order to build customer satisfaction.

Organization Structure

Shareholding Structure

Board of Directors

Chairman of the Board of Directors

Dr. Satit Viddayakorn (Ph.D.)

  • Chairman of the Board
  • Chairman of the Executive Committee
  • Chairman of the Risk Management Committee

Independent Director and Audit Committee

Mrs. Unakorn Phruithithada

  • Independent Director
  • Chairman of the Audit Committee

Assoc. Prof. Dr. Sillapaporn Srijunpetch (Ph.D.)

  • Independent Director
  • Member of Audit Committee
  • Member of Corporate Governance Committee

Dr.Panu Boonsombat

  • Independent Director
  • Member of Audit Committee
  • Member of Nomination and Remuneration Committee

  • Member of Corporate Governance Committee

Dr. Anuphan Kitnitchiva

  • Independent Director

  • Chairman of Nomination and Remuneration Committee

  • Member of Sustainable Development Committee

Ms.Seerada Tiemprasert

  • Independent Director

Director and Executive Committee

Mr. Sakarin Tangkavachiranon
  • Director
Dr.Nattawuth Prasertsiripong, (M.D.)
  • Director

Mr. Tharin Eampetcharapong

  • Director

Mr.Pawat Thanawutsirawat

  • Director

Director and Executive Committee

Dr.Krittavith Lertutsahakul, (M.D.)

  • Director
  • Managing Director
  • Executive Director
  • Member of Nomination and Remuneration Committee and Secretary of Nomination and Remuneration Committee

  • Member of Sustainable Development Committee